http://nopr.niscpr.res.in/handle/123456789/63126 Tue, 20 Oct 2026 02:03:33 GMT 2026-10-20T02:03:33Z http://nopr.niscpr.res.in/handle/123456789/63128 Title: Science Literacy among Secondary & Post-Secondary Students: A Study of Hyderabad-based Schools Authors: SATISH, NG; AKUNDI, ANAND Abstract: This research explores the extent of science literacy among the students of secondary and post-secondary levels through a set of questions standardised and validated for the purpose. The study also considers the possible difference in science literacy levels on some of the basic demographic variables and the scheme of syllabus followed by the school. This research is based on primary data collected from a sample of 823 students studying 10th-11th standards from select schools in Hyderabad. The analysis of the survey data indicates the following:  On the whole, science literacy is low among the respondents. This, despite high cognitive level questions not being used in the test;  Analysis of data on demographic variables shows that boys tend to be significantly better at science literacy scores;  Also, age has a significant impact on science literacy (those who are 15 years old fare better);  Students attending private schools show a significantly better science literacy score. This is probably due to over-emphasis on grades in private schools;  Students of those schools following the ICSE, and CBSE syllabi as opposed to the Telangana State syllabus for studies score significantly better on science literacy;  Learning deficits during the COVID years may have affected science literacy performance among the respondent group. Page(s): 98-123 Fri, 01 Dec 2023 00:00:00 GMT http://nopr.niscpr.res.in/handle/123456789/63128 2023-12-01T00:00:00Z http://nopr.niscpr.res.in/handle/123456789/63127 Title: Expanding the digital reach of Indian Science Museums in Social Media Space through crowd sourcing: Role of Popular Vloggers Authors: GHOSH, SHATADAL; BAGCHI, MANASH; DASGUPTA, NATARAJ; KUMAR, ANURAG Abstract: Young museum visitors belong to a generation eager to experience cultural artifacts and museum exhibits through a new lens, one where the experience is enhanced, filtered and shared through personal online social networks. Here, we have scrutinised the case of the social-media impact of the National Council of Science Museums (NCSM), India, and the single largest governmental science museum network in the world. We found that the social media footprint of the Council is very moderate. In our study, we also found that despite our nationwide network and following certain standard rituals of social media broadcasts, our engagement is moderate to poor. We examined the possibility of taking the influencers and vloggers on board to enhance our digital engagement and found it to be a propitious prospect to explore. Through an evidence-based study, the possibility of crowd sourcing is explored so that the digital outreach strategy of the Science Museums in India may be better oriented. A comparison is made between the digital reach of ‘museum content’ shared directly through the museum’s own channels vs the digital reach of similar content presented through most popular crowd sourcing methods like vlogs. We also made an attempt to analyse the likelihood of augmenting the museum content for the audience of digital space over any other content of different cultural connotations. Page(s): 124-164 Fri, 01 Dec 2023 00:00:00 GMT http://nopr.niscpr.res.in/handle/123456789/63127 2023-12-01T00:00:00Z