Please use this identifier to cite or link to this item:
http://nopr.niscpr.res.in/handle/123456789/34550| Title: | Mobile advisory information to reduce coastal risks and to enhance livelihood activities in South east coast of India |
| Authors: | Aram, Arul Murugan, G. Sakthivel Raj, Dr. S. Amal Kumaran, S. Senthil |
| Keywords: | Mobile advisory;Potential fishing zone (PFZ);Ocean state forecast (OSF);Participatory communication;Information Communication Technology (ICT) |
| Issue Date: | Oct-2014 |
| Publisher: | NISCAIR-CSIR, India |
| Abstract: | Present study consists the impact of mobile advisories provided to fisher folk in Tamil Nadu and Puducherry for improving their livelihood activities and to reduce coastal risks. All the 198 participants in focus group discussions said that the use of mobile advisories reduces the coastal risks and enhances their fish catching efficiency. It benefited in reducing their fuel cost and fish search time. This study identifies the communication gaps in the dissemination of the information and strives towards achieving effectiveness in mobile advisories. Present study adapted participatory method tools. |
| Page(s): | 1949-1954 |
| ISSN: | 0975-1033 (Online); 0379-5136 (Print) |
| Appears in Collections: | IJMS Vol.43(10) [October 2014] |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| IJMS 43(10) 1949-1954.pdf | 152.24 kB | Adobe PDF | View/Open |
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